Terms & Conditions
Please read these terms carefully before using AdHubAI Pakistan.
Agreement to Terms
These Terms & Conditions ("Terms") constitute a legally binding agreement between you ("User", "Advertiser", "Media Owner", or "Agency") and AdHubAI Pakistan (Pvt.) Ltd. ("AdHubAI", "we", "us", or "our"), the operator of the AdHubAI platform available at adhubai.com and its subdomains. By registering an account, accessing, or using any part of our platform, you confirm that you have read, understood, and agree to be bound by these Terms, our Privacy Policy, and all applicable laws of Pakistan. If you do not agree, you must not use this platform.
01 Definitions
| Term | Meaning |
|---|---|
| Platform | The AdHubAI website, mobile applications, APIs, and all related services operated by AdHubAI Pakistan (Pvt.) Ltd. |
| Media Owner | A registered user who owns or controls physical or digital Out-of-Home (OOH) advertising spaces, including but not limited to billboards, unipoles, transit media, digital LED screens, and airport advertising panels. |
| Advertiser | A registered user (individual, company, or agency) who books advertising space on the Platform for commercial or promotional purposes. |
| Agency | An advertising agency registered as a User that books advertising space on behalf of its clients. |
| Listing | A media inventory entry created by a Media Owner on the Platform, describing an available advertising space. |
| Booking | A confirmed reservation of an advertising space by an Advertiser for a specified campaign period. |
| Creative | The advertisement artwork, design, video, or content material provided by the Advertiser for display on a booked Listing. |
| Commission | AdHubAI's service fee, calculated as a percentage of the total booking value, charged to facilitate the transaction between Advertisers and Media Owners. |
| PKR | Pakistani Rupee, the lawful currency of the Islamic Republic of Pakistan. |
| OOH | Out-of-Home advertising — any advertising media encountered outside of the home, including outdoor billboards, transit, and street furniture. |
| PEMRA | Pakistan Electronic Media Regulatory Authority, established under the PEMRA Ordinance 2002. |
| FBR | Federal Board of Revenue, the apex body for tax administration in Pakistan. |
02 Platform Overview & Nature of Services
AdHubAI is an online marketplace that connects Media Owners with Advertisers for the placement of Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising in Pakistan. AdHubAI acts as an intermediary marketplace and facilitator — not as a party to the underlying advertising placement contract between a Media Owner and an Advertiser.
- AdHubAI facilitates discovery, booking, and payment processing but does not own, operate, or maintain any physical advertising structures listed on the Platform.
- Media Owners are solely responsible for the legality, condition, and maintenance of their listed advertising spaces.
- Advertisers are solely responsible for the legality, accuracy, and compliance of their Creative content.
- AdHubAI reserves the right to modify, suspend, or discontinue any feature or the entire Platform at any time with reasonable notice.
03 User Registration & Accounts
To access the full features of AdHubAI, you must create a registered account. By registering, you represent and warrant that:
- You are at least 18 years of age and legally capable of entering into binding contracts under the Pakistan Contract Act 1872.
- All information provided during registration is true, accurate, current, and complete.
- If registering on behalf of a business entity, you have the legal authority to bind that entity to these Terms.
- You will keep your login credentials (email and password) confidential and not share them with any third party.
- You will promptly notify us of any unauthorized use of your account at support@adhub.com.
AdHubAI reserves the right to suspend or permanently terminate any account that violates these Terms, provides false information, engages in fraudulent activity, or is found to be in violation of applicable Pakistani law.
Account Verification
AdHubAI may require documentary verification of your identity and/or business registration at any time, including:
- Computerized National Identity Card (CNIC) copy
- Certificate of Incorporation or Partnership Deed (for business accounts)
- National Tax Number (NTN) certificate from FBR
- PEMRA license (for operators of digital media structures, where applicable)
- NOC from relevant municipal authority for outdoor advertising structures
04 Media Owner Obligations
By listing an advertising space on AdHubAI, Media Owners agree to the following obligations:
4.1 Listing Accuracy
- All listing information (location, dimensions, illumination, visibility, traffic count estimates, photographs) must be accurate and up-to-date.
- Listings must not misrepresent the condition, availability, or specifications of the advertising space.
- Media Owners must promptly update listings when conditions change (e.g., structural damage, change of ownership, removal of the structure).
4.2 Legal Compliance
- All outdoor advertising structures must hold valid permissions from the relevant Metropolitan Corporation, Municipal Committee, Town Committee, Cantonment Board, or National Highway Authority, as applicable.
- Media Owners operating Digital Out-of-Home (DOOH) screens must comply with PEMRA regulations and hold any required licenses.
- Structures must comply with Pakistan Standards and Quality Control Authority (PSQCA) structural safety requirements.
- Media Owners must not list structures erected without lawful permission or in violation of any applicable by-law, building code, or court order.
4.3 Campaign Execution
- Upon booking confirmation and receipt of Creative material from the Advertiser, the Media Owner must install the advertisement within the agreed installation timeframe.
- Media Owners must maintain the advertising display in good condition throughout the booking period.
- Media Owners must notify AdHubAI and the Advertiser immediately of any event that prevents or disrupts display of the advertisement.
- Substitution of one advertising location for another without prior written consent of the Advertiser and AdHubAI is not permitted.
4.4 Listing Fees
Media Owners are required to pay a Platform Listing Fee as communicated during registration or from time to time. This fee is non-refundable and is separate from any Commission charged on bookings.
05 Advertiser Obligations
5.1 Campaign Bookings
- Advertisers must provide accurate campaign information at the time of booking, including campaign dates, Creative specifications, and contact details.
- Bookings are subject to confirmation by both the Media Owner and AdHubAI.
- Advertisers must submit print-ready or broadcast-ready Creative materials within the timeline specified in the booking confirmation.
5.2 Creative Content Compliance
All advertising Creative content must comply with:
- The Pakistan Advertising Standards Authority (PASA) Code of Advertising Practice
- PEMRA Code of Conduct for Media Broadcasts and Advertising Standards, where applicable
- The Prevention of Electronic Crimes Act (PECA) 2016 — content must not violate cybercrime provisions
- All federal and provincial consumer protection laws
- Pakistan Penal Code provisions on obscenity, blasphemy, sedition, and defamation
- National security and public order requirements as directed by relevant authorities
5.3 Agencies
Advertising agencies booking on behalf of clients are jointly and severally liable for compliance with these Terms and the accuracy of all booking information. Agencies must ensure that their clients have provided legal authorization for the advertisement content.
06 Prohibited Content & Activities
The following content and activities are strictly prohibited on AdHubAI. Violation may result in immediate account suspension, removal of listings/bookings, and reporting to relevant Pakistani authorities:
07 Payments, Fees & Taxation
7.1 Currency
All transactions on AdHubAI are conducted in Pakistani Rupees (PKR) in accordance with the Foreign Exchange Regulation Act 1947 and State Bank of Pakistan (SBP) regulations. International payments, where applicable, require prior SBP authorization.
7.2 Payment Methods
AdHubAI accepts the following payment methods:
- Bank Transfer — Direct transfer to AdHubAI's designated business bank account
- JazzCash — Mobile financial services via Jazz/Warid network (MUET-regulated)
- EasyPaisa — Mobile financial services via Telenor Pakistan
- 1Link / RAAST — Interbank fund transfers through SBP's RAAST instant payment system
7.3 Commission Structure
AdHubAI charges a Platform Commission on each confirmed booking. The commission rate is communicated in the booking breakdown and displayed on invoices. AdHubAI reserves the right to revise the commission structure with 30 days' prior notice to registered users.
7.4 Tax Obligations
Important Tax Notice for Pakistan Users
- Sales Tax / GST: Where applicable, Sales Tax on Services (as levied by Provincial Revenue Authorities — PRA, KPRA, SRB, BRA) will be added to invoices for registered taxpayers.
- Withholding Tax (Section 153 ITO 2001): AdHubAI, as a withholding agent, will deduct applicable withholding tax (currently 3.5% for tax filers and 7% for non-filers on services) at source on payments made to Media Owners. Withholding tax certificates (CPR) will be issued.
- Income Tax: All Users are responsible for declaring their income from AdHubAI in their annual income tax returns filed with FBR.
- NTN/STRN Requirement: Media Owners receiving payments above the exemption threshold must provide their FBR Active Taxpayer List (ATL) status and NTN.
7.5 Refund & Cancellation Policy
| Cancellation Timing | Refund to Advertiser | Media Owner Payment |
|---|---|---|
| Before booking confirmation | 100% refund | No payment due |
| More than 30 days before campaign start | 90% refund (10% admin fee) | No payment due |
| 15–30 days before campaign start | 50% refund | 25% of booking value |
| Less than 15 days before campaign start | No refund | 50% of booking value |
| After campaign start | No refund (pro-rata only for force majeure) | Payment for completed portion |
Force Majeure: In the event of cancellation due to force majeure (natural disaster, government prohibition, or other circumstances beyond reasonable control), AdHubAI will facilitate a fair pro-rata settlement between the parties.
08 Intellectual Property
All intellectual property rights in the AdHubAI Platform — including its design, software, databases, trademarks, trade names, and content — are owned by or licensed to AdHubAI Pakistan (Pvt.) Ltd. and are protected under the Copyright Ordinance 1962, Trade Marks Ordinance 2001, and other applicable Pakistani intellectual property laws.
- Users are granted a limited, non-exclusive, non-transferable license to access and use the Platform for its intended purpose.
- Advertisers retain ownership of their Creative content but grant AdHubAI a non-exclusive license to display, reproduce, and transmit such content as necessary to facilitate the booked campaign.
- You must not copy, modify, distribute, reverse-engineer, or create derivative works from any part of the Platform without prior written consent from AdHubAI.
- You must not use AdHubAI's trademarks, logos, or branding without explicit written permission.
09 Limitation of Liability & Disclaimers
To the maximum extent permitted by applicable law:
- AdHubAI provides the Platform on an "as is" and "as available" basis without any warranties, express or implied, regarding uninterrupted access, accuracy of listings, or fitness for a particular purpose.
- AdHubAI is not liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, loss of data, or business interruption, arising from your use of the Platform.
- AdHubAI's total liability in connection with any claim arising from these Terms shall not exceed the total amount of Commission paid by the claimant to AdHubAI in the three (3) months preceding the claim.
- AdHubAI is not responsible for disputes between Media Owners and Advertisers regarding the quality of campaign execution, audience figures, or other performance metrics — these are matters between the contracting parties.
- AdHubAI does not guarantee the accuracy of traffic count data, audience estimates, or viewership statistics provided by Media Owners in their listings.
10 Indemnification
You agree to indemnify, defend, and hold harmless AdHubAI Pakistan (Pvt.) Ltd., its directors, officers, employees, agents, and affiliates from and against any claims, liabilities, damages, losses, penalties, fines, and expenses (including legal fees) arising out of or in connection with:
- Your violation of these Terms or any applicable law
- Your use of the Platform or any Listing
- Any Creative content submitted by you that infringes third-party rights or violates applicable law
- Any misrepresentation in your listings or account information
- Any dispute between you and another User of the Platform
11 Dispute Resolution
11.1 Internal Resolution
In the event of a dispute, the parties should first attempt to resolve the matter informally by contacting AdHubAI's support team at support@adhub.com. AdHubAI will endeavour to mediate and resolve disputes within 15 working days.
11.2 Arbitration
If the dispute cannot be resolved through internal mediation within 30 days, the parties agree to submit the matter to binding arbitration under the Arbitration Act 1940 (as amended) of Pakistan. The arbitration shall:
- Be conducted in Islamabad, Pakistan
- Be conducted in the English or Urdu language
- Be presided over by a sole arbitrator mutually agreed upon by the parties, or in default of agreement, appointed by the relevant High Court
- Result in a final and binding award enforceable under Pakistani law
11.3 Consumer Complaints
Individual consumer users retain the right to file complaints with relevant provincial Consumer Protection Councils established under the Consumer Protection Acts of Punjab, Sindh, Khyber Pakhtunkhwa, and Balochistan, as applicable.
12 Account Suspension & Termination
AdHubAI may suspend or terminate your account with immediate effect, without prior notice, if:
- You breach any provision of these Terms
- You engage in fraudulent, illegal, or abusive behaviour on the Platform
- You submit false, misleading, or unverified information
- A competent authority in Pakistan directs us to do so
- Your continued presence on the Platform poses a risk to other users or AdHubAI
Upon termination, your right to access the Platform ceases immediately. Active bookings at the time of termination will be handled in accordance with the Refund & Cancellation Policy in Section 7.5. AdHubAI's rights to retain data for legal compliance and to pursue claims against you survive termination.
13 Amendments to Terms
AdHubAI reserves the right to amend these Terms at any time. Amended Terms will be posted on this page with an updated effective date. For material changes, AdHubAI will notify registered users via email or a prominent platform notice at least 14 days prior to the effective date. Your continued use of the Platform after the effective date constitutes acceptance of the amended Terms. If you do not agree with the amended Terms, you must stop using the Platform and may request account closure.
14 Miscellaneous
- Severability: If any provision of these Terms is found to be unenforceable under applicable law, that provision shall be modified to the minimum extent necessary to make it enforceable, and the remaining provisions shall continue in full force.
- Entire Agreement: These Terms, together with the Privacy Policy and any specific service agreements, constitute the entire agreement between you and AdHubAI regarding your use of the Platform and supersede all prior agreements.
- No Waiver: AdHubAI's failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.
- Assignment: You may not assign your rights or obligations under these Terms without AdHubAI's prior written consent. AdHubAI may freely assign these Terms in connection with a merger, acquisition, or sale of assets.
- Language: In the event of any conflict between the English and Urdu versions of these Terms, the English version shall prevail.
- Force Majeure: Neither party shall be liable for delays or failures in performance resulting from circumstances beyond their reasonable control, including natural disasters, acts of government, power failures, or civil unrest.
Governing Law & Jurisdiction
These Terms & Conditions shall be governed by and construed in accordance with the laws of the Islamic Republic of Pakistan, including the Contract Act 1872, the Electronic Transactions Ordinance 2002, the Prevention of Electronic Crimes Act 2016, the Income Tax Ordinance 2001, and all other applicable federal and provincial legislation. Subject to the arbitration clause, any litigation arising from these Terms shall be subject to the exclusive jurisdiction of the competent courts of Islamabad, Pakistan.
Contact Us
For questions about these Terms & Conditions, please contact:
Last Revised: June 1, 2025 | Version 1.0
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